Competition From Affordable Premium Offerings Took its Toll on Samsung: Counterpoint

Oneplus managed to be the number one brand for an entire year Samsung dropped to second position and declined two percentage points YoY in the premium segment Apple was the fastest growing premium smartphone brand in 2019 India‚Äôs smartphone shipments in the premium segment (Above or equal to 30,000 retail price) grew 29 per cent … Continue reading Competition From Affordable Premium Offerings Took its Toll on Samsung: Counterpoint