Fingers: Entry of a New Consumer Electronics Accessories Brand in India

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  • The brand is owned and operated by Dynamic Conglomerate
  • 40+ products have been launched in India under this new brand name
Fingers Knockout Portable Speaker

Dynamic Conglomerate has announced the launch of its consumer electronics brand, ‘Fingers’ in India. Among the 40+ consumer electronics and IT products launched under this brand name, three, as per the company are firsts in the world and India.

Sandeep S Parasrampuria, founder and CEO of Dynamic Conglomerate said, “Fingers will bring a new wave of innovation to the digital accessories space in India. Easy to use, latest in technology and keeping up with trends world-wide will drive us to present a range that should be exciting as well as meeting the needs of Indian consumers.”

Plans to reach 250+ cities in India

The newest consumer electronics company on the block has plans to start retailing its products in 250+ cities during the next six months. Sandeep S Parasrampuria mentioned that Fingers will be launching 50+ new product during the same time period. This will take the company’s tally to more than 90 products in under six months time.

Fingers’ focus, as per its founder, is to capture 10 percent of India’s branded accessories market within the next three years. It is to be noted here that the mobile accessories market in India is slated to grow at a CAGR of over 10 per cent till 2023.

Sandeep S Parasrampuria added, “We endeavor to create benchmarks for performance in our range of products. With six first timers in India and out of that 3 being first in the world gives us a beginning we are happy to have.”

Bluetooth powered products

Five among six products that company said to be the firsts in India are powered by Bluetooth technology. Four of these are Bluetooth headphones, while one is a party speaker with karaoke function. The sixth product launched by Fingers is a mobile charging cable that is claimed to glow at the sense of touch or sound.

Fingers Resonance, as per the company, is the first Bluetooth in-ear headphone in the world to feature 3D resonance technology, and a playback time of 15 hours. The company said that its Chic BT5 Bluetooth in-ear headphone, on a five minutes charge, provided two hours of playback time.

Sugar-n-Spice, makes for another Bluetooth on-ear headphone launched by the company. Fingers has also launched Comfy MusiTalk mono Bluetooth headset. Fingers said that its mono Bluetooth headset offers 13 hours of talk-time.

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