Oppo Announces Inaugural Inno Day in Home Country

  • Oppo will be illustrating its integrated ecosystem of technologies at the event
  • This is the first time the company has opened this event to the global media
  • Oppo has recently set-up a 5G lab in China

Oppo has announced that it will hold the first Oppo Inno Day on 10 December 2019 in Shenzhen, China. Last year, Oppo held an internal technology exhibition showcasing its R&D capacity and breakthroughs across various fields, while exploring the future possibilities of mobile devices through in-depth interactions with experts from different industries.

“At this year’s event, Oppo will present its latest insights and achievements in the development of consumer technologies in the area of 5G, AR, and IoT. The event will also serve as a platform for key industry partners to exchange their views on the future of technology,”read Oppo’s official statement.

Focus on 5G Era

Organised under the theme of create beyond boundaries, the Oppo Inno Day, as per the company will highlight on the broad and deep integration of cutting-edge technologies and services in the 5G era. Oppo’s official statement read, “As the rapid development and integration of 5G, AI, cloud, big data and other advanced technologies are expected to reshape the industry, the event will also explore the future of technology with key industry experts.”

It continued, “Building on the success of last year’s event, Oppo Inno DAY is now open for global media, analysts, industry partners and the general public. Oppo Inno Day will invite industry experts, partners and opinion leaders to shed a light on the enormous changes 5G will bring. In addition, the innovative exhibition of this event will be illustrating Oppo’s integrated ecosystem of cutting-edge technologies and how they fit into various user scenarios.”

BBK already retails 5G smartphones

Interestingly, BBK the parent company of Oppo smartphones, already retails 5G smartphones under other brand names. Like Oppo, BBK also owns and operates Vivo, Oneplus and Realme smartphones brands.

In fact, Oppo is counted among the first smartphone brands to have introduced a 5G smartphone in Europe. The brand had recently announced setting up of a 5G lab in China. This new lab uses Keysight’s 5G platform to help verify the performance of new 5G new radio (NR) designs, a key activity that might help the Chinese-based smartphone manufacturer expand its global market presence.

“By setting up a joint 5G test lab with Keysight, we’re strengthening our ability to successfully launch 5G devices for deployment in a wide range of 5G use cases,” said Donny Peng, assistant vice president of Software Product Engineering in Oppo.