- Samsung India has launched 40 new AC (air conditioner) models across 40 different segments
- The company has a footprint of over 200,000 stores in India
- Samsung has re-entered the On/Off AC segment here
Samsung India has announced the launch of 40-new-AC-models in the country. The company is retailing these from starting prices of Rs 35,990 that go up till Rs 73,990. Some of these models come equipped with Wi-Fi capability, human detection and green R32 gas.
“Samsung is a consumer-centric company. We believe in meaningful innovations that transform lives. Our research showed that durability, affordability and energy efficiency are the primary concerns of AC consumers in India. With our new range, we have ensured all those expectations are met. In addition, consumers also get Samsung’s best-in-class technology and the most trusted brand,” noted Rajeev Bhutani, senior vice president, HVAC division, Consumer Electronics Business, Samsung India.
The new range, as per Samsung, will be available in stores from January 2020. Samsung has over 2,000 brand stores and has a footprint of 200,000 stores in India.
40 ACs across different categories
The company’s 2020 AC line-up includes 40 ACs across Wind-Free 2.0, Premium Triple Inverter Series Inverter, Eco Inverter, On/Off ACs. Samsung informed that it has planned a strong durability proposition across line up along with its Digital Inverter Compressor range that will come with a 10-year-warranty. Copper-condenser models of Premium Triple Inverter series and Wind-Free 2.0 will come with five years condenser warranty and a five years warranty on PCB Controller as well to give customers complete peace of mind.
“In order to drive affordability in the market, Samsung has also introduced attractive EMI options where customer can own a Samsung AC at zero down payment. Customers can also avail various installations offers like free installation or installation at Rs 499. Along with this they can also avail 10 per cent cashback on Wind-Free models and five per cent cashback on the premium Triple Inverter Series through various banks and formats,” read Samsung’s official statement.
It continued, “Samsung has re-entered the On/Off AC segment with freshly designed Split AC in 1 Ton and 1.5 Ton 3-star AC configurations. Samsung will be launching four new models in On/Off series across two different design platforms. The latest range will come with 5-year warranty on compressor and has features like Turbo Cooling mode.”