Haier Introduces New Side-by-Side Refrigerators in India

  • The company is retailing these refrigerators for starting prices of Rs 1,05,000
  • Haier said its latest side-by-side refrigerators can keep food fresh for up to 21 days

Haier has announced the launch of three new models of side-by-side refrigerators in India. Dubbed, HRF – 622 KS, HRF – 622 KG, HRF – 622 CG, these latest side-by-side refrigerators from the house of Haier are priced at Rs 1,05,00, Rs 1,15,000 and Rs 1,15,000 respectively.

Eric Braganza, president, Haier Appliances India said, “With the launch of our new side-by-side HRF–622 series of refrigerators we are moving a step ahead in introducing latest innovations in the country that would accentuate customer experience and fulfill our motto of inspired living.”

Smart digital control system

The company said that these new side-by-side refrigerators feature advanced technological innovations and a smart digital control system to offer additional functional choices to the consumer. The HRF-662 series of refrigerator also incorporates the super cool and super freeze technology along with smart sensors that automatically adjust the cooling supply in regards to the cooling demand leading to smart cooling and saving energy.

Haier’s official statement read, “Understanding the consumer’s requirement, Haier has introduced the new variant with 34 per cent more storage capacity in the freezer section of the refrigerator. Along with this, the freezer section comes with 3 door bins with increased height to store bigger bottles and 4 toughened glass shelves to store all the beverages, meatloaves & all other edibles which need cooling. The doors of the refrigerator opens at 90 degrees allowing full access to foodstuffs and door bins making it extremely convenient for the consumers.”

It continued, “Besides a contemporary design, the new range includes a Touch Control Panel and a sleek lustrous handle that further accentuates the elegant look of the refrigerator. The refrigerator comes equipped with Twin Inverter Technology making it energy efficient and offers a wide array of features like holiday function and fuzzy logic, which provides adequate internal cooling automatically. Additionally, the Deo Fresh technology and Multi Airflow System absorbs impurities and ensures uniform air cooling being equally distributed at all corners of the refrigerator while keeping the food fresh and healthy up to 21 days.”