- The company will introduce a new category of products during the conference at CES 2020
- Huami as a brand operates under the umbrella of Xiaomi Technology
- The brand currently retails smart watches in India, China and other countries
Huami has announced that it will launch the new true wireless earbuds on January 07, 2020. The company will launch it at the upcoming Consumer Electronics Show (CES) 2020 in Las Vegas.
According to a report by Gizmochina, Huang Wang, CEO of Humai Technology, stated that it will introduce a new category of products during the conference at CES 2020.
He added that their vision is to build a global healthy ecology, so from this perspective, they have made a lot of interesting explorations on the headset, such as equipped with a heart rate sensor, everyone can look forward to it. There are no shoes, but there will be products related to shoes.
“This year, Huami pushes the boundaries of wearables and is unveiling new product categories beyond the smartwatch range, curating the latest innovations without sacrificing on style or functionality. Embodying a perfect blend of advanced technology, stylish design, as well as health and fitness features, the latest Amazfit products will go beyond conventions and unlock the possibilities of wearables in 2020, which enable diverse applications in various real-life scenarios for consumers,” read Huami’s official statement.
Interestingly, Huami as a brand operates under the umbrella of Xiaomi Technology. According to a Frost & Sullivan Report, Huami shipped 11.6 million units of smart wearable devices in the first nine months of 2017. The company shipped 18.1 million units of smart wearable devices were in 2017. As of March 31, 2018, a total of 56.5 million devices were shipped since Huami’s inception in 2013.
Focus on developing an ecosystem of wearables for health and fitness
With the new suite of Amazfit products, Huami is trying to build a foundation and ecosystem of wearables. “Recognising the growing potential and consumer demand in the health and fitness industry, Huami’s strategic focus beyond 2020 will turn to a holistic approach to build an evolving ecosystem of wearables for health and fitness management, which leverages its expertise in wearables, AI chip technology and cloud-based services,” read Huami’s official statement.
“The new Amazfit product category is a significant leap forward building on the success of its smartwatch line-ups, including Amazfit X, Amazfit GTR, Amazfit Stratos 3, and the Amazfit GTS,” it continued.