Xiaomi Opens Largest Mi Home Store in Bengaluru, to Showcase Global Products

Xiaomi claims that not only consumers will be able to see their global products line-up but the Mi experience zone will also allow an opportunity to experience them right...

Oppo Brings Punjab Music Festival to Attract Millenials

Oppo India has recently roped in Ranbir Kapoor as brand icon for its Reno series  Oppo has been ranked number one smartphone brand for after sales services as...

Llyod Ropes in Ranveer and Deepika as Brand Ambassadors

Xiaomi had recently announced its tie-up with Ranveer Singh in India. It seems as if the actor is getting popular by the day in the consumer electronics industry Ranveer Singh,...

Manu Jain Tries Pitching Xiaomi to Amitabh Bachchan, Gets Trolled

When Amitabh Bachchan tweeted about an issue in his Samsung S9 smartphone, Xiaomi's Manu Jain requested him to try a flagship device from Mi Manu Kumar Jain, Global VP Xiaomi...

After Wimbledon, Oppo Signs Partnership Agreement With French Tennis Federation

The BBK owned smartphone brand is now a premium partner of Roland Garros and Rolex Paris Masters tennis championships Oppo has done it again by signing a premium partnership agreement...

BBK’s Smartphone Brand Takes Unique Route For World Cup Advertising

The brand has launched a cricket world cup special song Oppo had recently become a sponsor of Wimbledon as well BBK owned Oppo has released a song themed around...

Branding Gone Wrong: Samsung Account Tweets Using an iPhone

This is not the first time that a brand's marketing and branding strategy has backfired owing to mistakes made by their brand ambassadors and other connected people Samsung's official Nigeria...

Oppo Ropes in Three Bollywood Stars For its Reno Series Campaign

Realme had recently announced its collaboration with Ayushman Khurrana Xiaomi had signed up Ranveer Singh as its brand ambassador in India Oppo seems to be betting upon Reno...

Ubon Signs Instagram Sensation Jannat Zubair as its Brand Ambassador

Jannat Zubair is followed by more than 13 million accounts on Instagram Ubon offers products such as Bluetooth speakers, headphones, earphones, chargers, cables, protectors and more than 125 accessories Ubon...

Oppo Renews Sponsorship Partnership with FC Barcelona Club

Oppo has launched a Reno FC Barcelona edition smartphone as well The company advertises at big Tennis, Cricket and Football sports events Oppo's undying love for advertising at big...

New Products

AXL-World launches – X-Fit M57 Full Touch Smart Watch

The latest addition to the existing portfolio is the X-Fit M57 full-touch smartwatch. Have you ever wondered? When will there be a smartwatch with...

LG Electronics Expects 30 Percent Growth In Home Appliance Business In 2022

Compressor-based products contribute around 65 per cent of the revenue of the home appliances business of the company Consumer electronics company LG Electronics India said...

OnePlus To Expand Smart TV Lineup In India

Chinese tech giant OnePlus has announced it would expand its smart TV portfolio in India with the launch of two smart TVs, the OnePlus...

People

Satish N.S Appointed As Haier India President After Eric Braganza Retires

Satish N.S. is set to lead consumer electronics company Haier India as President of the company following the retirement of current President Eric Braganza. Braganza's...

Manish Sharma to be Appointed Chairman of Panasonic India

Manish Sharma is currently associated with Panasonic India as president and CEO Manish Sharma, president, Panasonic India Pvt Ltd will take on the role of...

PTron Launched Bassbuds’s Ad Campaign Featuring Aparshakti Khurana

PTron’s Bassbuds is the country’s largest selling Indian TWS: Counterpoint The ad campaign is launched on Youtube & Social Media The brand seems...

Rumors

Boat Heading Towards its Initial IPO Offering

Boat, in its latest funding round, had raised $6.7 million from Qualcomm's VC arm known as Qualcomm Ventures Home grown consumer electronics startup is planning...

Apple Won’t Launch AirPods Studio with iPhone 12 at Launch Event: Report

The sport version of AirPods Studio is expected to be INR 25,463 and the luxury version will cost around INR 43,703 According to...

LG Display To Supply 20 Million OLED Panels For The Upcoming 6.1-inch iPhone 12

BOE Technologies have also improved its OLED technology part by recruiting some former Samsung engineers, which are also being assessed by Apple Apple...