The bigger the better is the mantra for the Indian TV manufacturers
The 32 -inch televisions which are likely to be more preferred by Indians are emerging as one of the largest and fastest growing segment in the highly competitive flat...
Samsung targets 35 percent market share in 2017
Samsung Electronics is targeting to capture 35 per cent market share in the refrigerator segment during the calendar 2017, a company official said.
“Our present market share in the fridge segment in 30.7...
Micromax eyes to become complete consumer electronics company
Domestic mobile phone manufacturer, Micromax is planning to enter the home appliances category.
The company is eying to become a full-fledged consumer electronics company in the next two years as...
Apple eyeing on India for iPhones manufacturing
Prime Minister Narendra Modi has asked Tim Cook when they met earlier this year, as to whether Apple will make iPhones in India, but the Apple chief executive officer...
LeEco join hands with HCL to enhance after-sales services
LeEco, has formed a strategic alliance with HCL Care Services, a division of HCL Services Ltd., to deliver superior after-sales service experience to its customers.
By Belal Khan
HCL Care Services...
Looking to partner telcos in India for smart appliances: LG
South Korean consumer electronics major LG is scouting for partnership with telecom operators in India to offer its smart appliances connected with Internet of Things (IoT) technology. The company is...
Samsung to launch only 4G smartphones in India
Korean electronics major Samsung will launch only 4G/VoLTE enabled smartphones in India as the market has shifted totally towards this end. While launching ‘My Galaxy’ app, Manu Sharma, VP (mobile...
LeEco decides to withdraw online presence in India
Chinese smartphone maker LeEco, which entered India this February through a tie-up with Flipkart, will withdraw its online presence in the coming months.
Atul Jain, CEO, LeEco India, has opined...
BSH India on the verge of deliverance of its first campaign
In the high-decibel world of consumer appliances, BSH Household Appliances Manufacturing stands out for its silence.
By Baishakhi Dutta
After a campaign in 2012, the consumer appliances arm of the 70.6...
IBD retains Panasonic’s creative duties
IBD India has retained the creative duties of Panasonic Consumer Electronics.The brand had recently called for a pitch, and after a 3 month-long pitch process, it decided to renew...