Vivo to Take Experience Stores Count to 600
Vivo is aiming to open 250 experience stores in 2020
The company, as per an IDC report, climbed to the second slot and registered 96.5 per cent YoY...
Audio Brand Mivi To Expand Into The Offline Space
Mivi is looking for offline to contribute 20-25 percent of their revenues in the next year
Hyderabad-based electronics brand Mivi is planning to expand into offline retail by bringing its...
Samsung Wants to Smarten Homes Through Innovation in IoT
Samsung is betting big on IoT and AI to connect homes of the future. An exclusive interview for EFY-ACE, with Rajeev Bhutani, Senior Vice- President, Consumer Electronics Business, Samsung...
Atomberg’s Sibabrata Das Explains Do’s and Do not’s For a Consumer Electronics Startup
The company has recently received an undisclosed amount of funding from Hero Group's Suman Kant Munjal. Atomberg is marching towards a Rs 70 Cr + revenue this year
A lot...
Sony Aims to Double Large Screen TV Sales in India
Sony has announced offers themed around the ongoing cricket world cup
The company had recently moved its smartphone business out of the country
Sony India has launched two different...
BPL is Selling Consumer Electronics Through Flipkart Again: Report
The company was retailing its consumer electronics products using Amazon's e-commerce portals
Manmohan Ganesh said that Amazon and Flipkart serve different buyer profiles
BPL India has decided to sell...
5G Phones Forecast to Account For Half of Smartphone Sales: Gartner
PCs, tablets and mobile phones shipments have been forecast to decline 3.7 per cent in 2019
Consumers holding onto their phones longer cited as one of the primary...
Syska’s Focusing on Expanding Sales Channel in Tier II and III Cities: Rajesh Uttamchandani
Rajesh Uttamchandani, director, Syska Group, in an exclusive conversation with EFY Group, shed light on how the brand has been able to grow its market share in India year-on-year....
Demand For Larger TV Panels Increasing: Omdia
A recent report by Omdia has forecast that global LCD-TV panel unit shipments will drop by a steep 10 per cent margin this year
The 65-inch and larger...
Crazy Fans! Mumbai Startup Creates Innovative Marketing Channel For Ceiling Fans
While bigger brands were battling thin margins and low refresh rates, two IIT whiz kids unlock new strategies for selling ceiling fans!
When you think of buying a fan, your...