Samsung Introduces Two New AI Powered Soundbars


The company said that Samsung Audio Lab has developed these soundbars in collaboration with Harman Kardon

Betting big on smart capabilities once again, Samsung has introduced two new Q Series soundbars. Dubbed HW-Q70R and HW-Q60R, these soundbars, as per Samsung, are optimised for QLED TVs.

Samsung’s official statement read, “As part of a Samsung Audio Lab and Harman Kardon collaboration, the HW-Q70R and HW-Q60R are smarter than ever, offering an immersive surround sound experience for home theaters.”

Jongsuk Chu, Executive Vice President of Visual Display Business at Samsung Electronics, said, “The new Q-Series soundbars carry sound quality that has been revitalized by experts and feature designs that offer an appealing home aesthetic to create a better home theater experience for our customers.”

Features of Samsung AI soundbars

The company claims that both these soundbars can analyze content played on a TV and adjust to ideal sound settings for any given scene. Samsung said that these use AI to automatically adjust to ideal sound levels.

Chu added, “Through Adaptive Sound, which understands the sound and optimizes it according to the scene, listeners can enjoy even more realistic sound for every genre of content.”

The HW-Q70R and HW-Q60R, as per the company, will automatically switch to adaptive sound mode when Samsung 2019 QLED TV is connected and its AI mode in on. Q-Series soundbars also feature Bluetooth connectivity.

Samsung’s official statement read, “The HW-Q70R and HW-Q60R also offer Samsung’s proprietary Acoustic Beam technology feature. In addition, the HW-Q70R soundbar is equipped with Dolby Atmos and DTS:X immersive, 360-degree surround sound technology, which previously was only available in high-end Samsung soundbar models such as the HW-N950 and HW-N850.”

It added, “Along with the Dolby Atmos and DTS:X technologies, the HW-Q70R has a slim form factor, with a height of only 2.3 inch (59mm), which provides a better match with the QLED TV.”