Chinese smartphone maker Comio will invest Rs 5 billion in the Indian market by the end of this year, a senior company official said in Chandigarh on Wednesday.
Comio will invest Rs 2.5 billion in marketing, another Rs 1.5 billion in R&D and manufacturing, and Rs 1 billion for sales and distribution in the Indian mobile phone market till December 2018, Comio India CEO and director Sanjay Kumar Kalirona said.
Comio is a smartphone subsidiary of Topwise Communications and was launched in China in 2015.
The company started their operations in India from May 2017 and launched its products in India in August 2017, he said.
The company caters to the highest growing group (mid-level segment) priced from Rs 6,000 to Rs 12,000, he said.
By 2018-19, Comio is expecting 10 per cent market share in the mid-segment category in the Indian mobile market, he said.
Currently, Comio is getting their products manufactured from third party contract manufacturer, thereby, supporting ‘Make in India’ through local manufacturing, he said.
Comio plans to setup their own manufacturing unit within this year and R&D within this quarter, he said.