UK-based Dyson to set up 20 stores in India

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UK-based consumer durable giant Dyson plans to set up retail stores and research and development (R&D) facilities in India.

Dyson, consumer durable, UK based, India

James Dyson, Chief Engineer and Chairman of the company informed that they want to invest 150 million pounds (Rs 1,250 crore) over five years in India and (retail) shops would be an important part of that. Dyson said the company would set up 20 stores initially in major cities.

According to a company statement, Dyson spends seven million pounds a week on R&D and is the UK’s largest investor in robotics.

The portfolio of the company – which was founded by James Dyson in 1993 — started out with “cyclonic vacuum cleaners”, and has grown over years to include products like battery-enabled and autonomous vacuum cleaners, hand dryers, lighting, heating and cooling fans, humidifiers, air purifiers and hair dryers.

The products are exported from the UK and sold in 75 markets globally. According to market research institute GFK, Dyson is one of the fastest growing companies in Europe.

Over 90 per cent of Dyson technology is exported from the UK. The US and Japan are Dyson’s largest markets and Asia is the fastest growing region, with China growing at 500 per cent, the company statement added.

By Baishakhi Dutta

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