Haier Launches New AC Range in India


The new range of Haier ACs features an inbuilt air purifier that the company claims omits the need of a separate air purifier at home

Haier has introduced the PuriCool range of air-conditioners (ACs) with built-in air purifier in 5-star and 3-star variants in India. These ranges of both 5-star i.e. HSU-12JS5 DC INV and HSU-19JS5 DC INV and 3-star i.e. HSU-12JW3 DC INV and HSU-19JW3 DC INV range of PuriCool ACs, have been launched in one and 1.5-ton cooling capacities.

Company’s official statement read, “The alarming level of air pollution in India across cities is affecting the quality of air we breathe which is resulting in serious health implications for all. A holistic air purification system has thus become a necessity and not a luxury in today’s scenario. Understanding this need, Haier India has introduced the revolutionary PuriCool range of air conditioners to help purify the quality of indoor air from dust, pollen, pet dander, particulate matters and smoke present outside. Haier’s new PuriCool air conditioners create an environment of comfort with clean and hygienic airflow offering superior cooling comfort to the users.”

Eric Braganza, President, Haier Appliances India, said, “We at Haier believe in introducing innovations that make our customers’ life comfortable and efficient. Our new revolutionary range of PuriCool air conditioners solve a real problem that Indians face today with growing air pollution which is an indoor threat as much as an outdoor concern.”

Haier has announced these at a starting price of Rs 74,500. The company said that it will be offering a warranty of 12 years on compressors.

Haier PuriCool AC features

The new range of Haier ACs features an inbuilt air purifier that the company claims omits the need of a separate air purifier at home. Company’s official statement read, “The Haier Self Purify function in the new ACs enables powerful air purification system with a highly effective iFD (Intense Field Dielectric) filter, automatic PM 2.5 air quality detection and slide-able cruising module. The ACs offer a high CADR (Clean Air Delivery Rate) of 300m³/h.”

Braganza continued, “Equipped with the best-in-class technology features from Haier, the new PuriCool ACs are the ‘true air conditioners’ that India needs today that not only deliver cool air but also clean & breathable air. With the introduction of such user-centric products, we are looking at creating a new era of smart technology in the white goods space.”

Haier’s statement continued, “Adding to its new offerings, Haier has upgraded from the conventional inverter technology to inverter plus function that helps to achieve intelligent control of air conditioner operation for comfort, reliability and up to 65 per cent energy-saving performance. It additionally offers advanced easy installation technology of indoor component, system and control for a hassle-free experience to its professional users which helps them save up to 50 per cent of their time.”