- The company plans to have 100 products under its brand by March 2020
- During launch, it had entered into a sub-brand agreement with Amazon for its products
Xmate from Palred Technologies has launched various products like earphones, speakers, gaming peripherals, mobile accessories, camera and camera accessories in India.
Xmate will sell these products only on e-commerce channel Amazon from 21st to 25th October during the festive sale. The company is also offering a one -year warranty on the products. Xmate said that it will focus on smart wearables, AI (artificial intelligence) enabled accessories and IoT devices.
Harish Naidu, director, Xmate said, “Within the last four months, Xmate has received an overwhelming response from the consumers as we aim to make accessories that enable the customers technologically. With a new lease of freshness in design, tech, and a variety of options, Xmate will set a standard in the industry. We target to have 100 products under Xmate portfolio by the end of March 2020 in various categories like portable audio devices, cables & chargers, grooming electronic devices, laptop/computer accessories, home entertainment and many more.”
Invest Rs 25 crore by March 2020 in Xmate
A report by Hindu said Palred Technologies will invest Rs 25 crore by the end of March 2020 on the Xmate brand. The report also mentions the company will launch grooming accessories like trimmers, mini home projectors as well. The brand had entered into a sub-brand agreement with Amazon to sell its range of electronics and digital lifestyle products.