Detel Forays into Home Theatre Systems Market in India

  • The company had recently announced its collaboration with Walmart India
  • Detel has been concentrating on the offline expansion here

Home-grown consumer electronics brand, Detel, has announced the launch of three home speaker systems in India. Dubbed Bang 2.1, Sound Bass 2.1 and Roar 2.1, the company has priced these Rs 3,199, Rs 5,999 and Rs 6,999, respectively.

“We are excited to launch our first range of home theatres. These are designed and developed exclusively for the Indian millennials. With the introduction of these systems, we aim to disrupt the Indian market. We have seen tremendous traction for our TVs & accessories in India and we are confident to replicate the success through our Home theatres. At Detel, we will continue to bring more innovative products at economical prices in time to come,” noted Yogesh Bhatia, MD & founder, Detel India.

The company informed that it will be retailing these through its own website, Detel app, as well as other e-commerce websites in the country. Detel had recently announced its collaboration with Walmart India.

Detel Sound Bass 2.

Bluetooth connectivity

Detel has equipped all the three home theatre systems with Bluetooth connectivity features. The model named Soundbass 2.1 can be used as a home theatre or can be converted to a sound bar as well.

“The three home theatre systems, Bang 2.1, Sound Bass 2.1 and Roar 2.1, come with an output power of 40 RMS, 50 RMS and 80 RMS respectively. The first range of home theatres have the 80dB noise signal ratio that comes with Indian sound setting which has a powerful sound bass, specially designed for Indian consumers. Adding to the seamless connectivity, the three products are enabled with one-touch Bluetooth connectivity with 2402 to 2480 MHz to reproduce the high-frequency response of 40 Hz to 20KHz along with 0.3 per cent at 1W output at 1KHz and power control AC220-240V 50/60Hz,” read Detel’s official statement.

Detel, apart from home theatre systems, also retails feature phones, TVs, smart TVs and several other consumer electronics categories here. As a matter of fact, the company had made news by launching world’s most affordable feature phone and TV models.