Apple’s Participating at CES Event After 28 Years

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  • Apple had last participated in the consumer electronics show event in 1992
  • The company will be showcasing its HomeKit smart home platform at the event

Apple has confirmed about its participation at this year consumer electronics show event. The company apart from speaking on a consumer-privacy-panel, will also be showcasing its HomeKit smart home platform at the event.

Jane Howarth, Apple’s executive, along with executives from Facebook and Procter & Gamble will be discussing how companies can establish privacy protections. Key officials from the Federal Trade Commission will also be present there with these executives.

Last appearance in 1992

The Cupertino-based giant had last made an appearance at the consumer electronics show in 1992. Its then CEO John Sculley had launched the Newton Device.

Apple will now be showcasing its HomeKit smart home platform at the event. It is also to be noted here that Apple’s competitiors, including the likes of Amazon and Google might also showcase updates centered around their IoT devices.

Is it going to be IoT show?

While a lot of brands are participating in the upcoming CES 2020 event, it is quite evident that eyes would be on devices and consumer electronics embedded with next generation smart features. Samsung had earlier revealed its plans of showcasing new technology embedded devices and services developed as a part of its C-lab program.

LG, on the other hand is also showcasing its new line of 8K TVs at the event. The company also plans to showcase its new line of refrigerators with latest smart features.

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