Affordability Driving Sales in Men’s Grooming Products

Male grooming products market is expected to exceed $3.3 million by 2022 Xiaomi is the latest company to enter this vertical in India Male style statements in this country...

Apple Store in Delhi Using an AI Bot to Drive User Experience

Users visiting this Apple store are greeted by an AI Bot Shaurya Seth feels that the shift from sales outlets to experiential hubs is inevitable Cafe Tresor in Connaught...

Ceiling Fans: The Next Big Business Opportunity in India?

Ceiling fans are now being perceived as status symbols by many consumers Consumer electronics heavyweight LG has also entered the ceiling fan market Brands are so positive that...

Consumer Electronics Companies Offering Pest Control Benefits!

Crompton says its LED bulb can kill bacteria LG is incorporating mosquito away technology in ACs and TVs AC, TV, even LED lamp brands have started selling products that...

Reasons Why Unbranded Air coolers Sell More Than Branded Ones

Higher margins to retailers is one of the topmost reasons Next in line is the low maintenance cost involved Sales of air coolers have skyrocketed beginning this month due to...

Lighting Majors Using Different Tactics to Woo Millennial Home Owners

Wipro ties up with multiple foreign tech partners; Havell addresses pain of putting up new light points; Philips breaks out into a riot of colours and more A TV Commercial...

Experience Stores: Touch it, Try it and May be Buy it?

Gartner has recognized a new niche technology: CX or customer experience, but major Indian appliance retailers are way ahead in creating such "engaging" marketing Gartner's 2019 Customer Experience Innovation survey,...

India Second Biggest Internet Consumer: Good News for ACE Industry?

Amazon's Echo Show 5 is perfect example for other smart device makers Making smart devices affordable should be the focus as internet as already affordable Mary Meeker’s 2019 Internet...

Sony Aims to Double Large Screen TV Sales in India

Sony has announced offers themed around the ongoing cricket world cup The company had recently moved its smartphone business out of the country Sony India has launched two different...

Smart Homes Bigger Opportunity than Smart Cities?

As Indians aspire to 'smarten' their homes, global and local brands vie for piece of the automation action While many cities who have received generous grants from the centre under...

New Products

AXL-World launches – X-Fit M57 Full Touch Smart Watch

The latest addition to the existing portfolio is the X-Fit M57 full-touch smartwatch. Have you ever wondered? When will there be a smartwatch with...

LG Electronics Expects 30 Percent Growth In Home Appliance Business In 2022

Compressor-based products contribute around 65 per cent of the revenue of the home appliances business of the company Consumer electronics company LG Electronics India said...

OnePlus To Expand Smart TV Lineup In India

Chinese tech giant OnePlus has announced it would expand its smart TV portfolio in India with the launch of two smart TVs, the OnePlus...

People

Satish N.S Appointed As Haier India President After Eric Braganza Retires

Satish N.S. is set to lead consumer electronics company Haier India as President of the company following the retirement of current President Eric Braganza. Braganza's...

Manish Sharma to be Appointed Chairman of Panasonic India

Manish Sharma is currently associated with Panasonic India as president and CEO Manish Sharma, president, Panasonic India Pvt Ltd will take on the role of...

PTron Launched Bassbuds’s Ad Campaign Featuring Aparshakti Khurana

PTron’s Bassbuds is the country’s largest selling Indian TWS: Counterpoint The ad campaign is launched on Youtube & Social Media The brand seems...

Rumors

Boat Heading Towards its Initial IPO Offering

Boat, in its latest funding round, had raised $6.7 million from Qualcomm's VC arm known as Qualcomm Ventures Home grown consumer electronics startup is planning...

Apple Won’t Launch AirPods Studio with iPhone 12 at Launch Event: Report

The sport version of AirPods Studio is expected to be INR 25,463 and the luxury version will cost around INR 43,703 According to...

LG Display To Supply 20 Million OLED Panels For The Upcoming 6.1-inch iPhone 12

BOE Technologies have also improved its OLED technology part by recruiting some former Samsung engineers, which are also being assessed by Apple Apple...