EFY Exclusive: Cashify Plans to Sell Refurbished Tablets and Gaming Consoles in India
The company will soon launch an e-commerce platform for refurbished gadgets and smartphones in India. Cashify said that it has served more than 13 lakh customers, and has en-cashed...
Bottom’s up! The Growing Trend of Bottom-mounted Refrigerators
Urban Indians are migrating to bigger refrigerators that are bottom mounted, enhancing space and efficiency. Let's explore this trend
May be because of the hot and sultry conditions in many...
Traditional Luggage Makers Overtaken by Hightech Smart Bags?
Electronics For You Investigation: Are Indian travel goods players missing the smart luggage wave?
Travelers are asking for backpacks and suitcases powered by WiFi, GPS 4G and Bluetooth for remote...
Burly Forays Into Washing Machines Market in India
Burly had started its India operation with launch of air coolers in the country. The brand also has plans to launch geysers in the upcoming winter season
Burly, brainchild of...
Ways Consumer Electronics Retail Chains Take on National Leaders
Large retail chains have subtle (and not so subtle) ways to position their own store brands against global and national biggies
Last week on this page we reported on how...
Software Algorithm of Tecno’s Smartphone Cameras is Optimized for Indian Skin: Arijeet Talapatra
Transsion Holdings owned Tecno has been making a lot of waves in the smartphone market in India recently. Electronics For You spoke to Arijeet Talapatra and tried to decode...
Hair Styling Tools For Women: Refreshing Changes!
Indian and international brands are making a beeline towards premium hair styling products. There seems to be space for everyone - a Rs 30,000-plus brand, as well as a...
EFY Exclusive: LG is Entering the Ceiling Fan Market in India
The Korea based company has started mass production of ceiling fans in Greater Noida. LG's sales channel has started receiving first lot of the smart fans
LG is all set...
Refurbished Consumer Electronics e-Commerce? No, Recommerce!
The refurbished electronics products market is seeing a subtle shift from unorganized markets to a formal sector, complete with e-portals and road shows. Is government supporting the stimulus?
To the...
Confirmed: Karbonn’s Jaina Group Holds Sansui Brand License in India
The Jaina group has also inked an alliance with Nakamichi. Nakamichi and Sansui are Japan based consumer electronics giants
Jaina Group, the Delhi based business conglomerate with interests in telecom...

































