EFY Exclusive: Cashify Plans to Sell Refurbished Tablets and Gaming Consoles in India

The company will soon launch an e-commerce platform for refurbished gadgets and smartphones in India. Cashify said that it has served more than 13 lakh customers, and has en-cashed...

Bottom’s up! The Growing Trend of Bottom-mounted Refrigerators

Urban Indians are migrating to bigger refrigerators that are bottom mounted, enhancing space and efficiency. Let's explore this trend May be because of the hot and sultry conditions in many...

Traditional Luggage Makers Overtaken by Hightech Smart Bags?

Electronics For You Investigation: Are Indian travel goods players missing the smart luggage wave? Travelers are asking for backpacks and suitcases powered by WiFi, GPS 4G and Bluetooth for remote...

Burly Forays Into Washing Machines Market in India

Burly had started its India operation with launch of air coolers in the country. The brand also has plans to launch geysers in the upcoming winter season Burly, brainchild of...

Ways Consumer Electronics Retail Chains Take on National Leaders

Large retail chains have subtle (and not so subtle) ways to position their own store brands against global and national biggies Last week on this page we reported on how...

Software Algorithm of Tecno’s Smartphone Cameras is Optimized for Indian Skin: Arijeet Talapatra

Transsion Holdings owned Tecno has been making a lot of waves in the smartphone market in India recently. Electronics For You spoke to Arijeet Talapatra and tried to decode...

Hair Styling Tools For Women: Refreshing Changes!

Indian and international brands are making a beeline towards premium hair styling products. There seems to be space for everyone - a Rs 30,000-plus brand, as well as a...

EFY Exclusive: LG is Entering the Ceiling Fan Market in India

The Korea based company has started mass production of ceiling fans in Greater Noida. LG's sales channel has started receiving first lot of the smart fans LG is all set...

Refurbished Consumer Electronics e-Commerce? No, Recommerce!

The refurbished electronics products market is seeing a subtle shift from unorganized markets to a formal sector, complete with e-portals and road shows. Is government supporting the stimulus? To the...

Confirmed: Karbonn’s Jaina Group Holds Sansui Brand License in India

The Jaina group has also inked an alliance with Nakamichi. Nakamichi and Sansui are Japan based consumer electronics giants Jaina Group, the Delhi based business conglomerate with interests in telecom...

New Products

AXL-World launches – X-Fit M57 Full Touch Smart Watch

The latest addition to the existing portfolio is the X-Fit M57 full-touch smartwatch. Have you ever wondered? When will there be a smartwatch with...

LG Electronics Expects 30 Percent Growth In Home Appliance Business In 2022

Compressor-based products contribute around 65 per cent of the revenue of the home appliances business of the company Consumer electronics company LG Electronics India said...

OnePlus To Expand Smart TV Lineup In India

Chinese tech giant OnePlus has announced it would expand its smart TV portfolio in India with the launch of two smart TVs, the OnePlus...

People

Satish N.S Appointed As Haier India President After Eric Braganza Retires

Satish N.S. is set to lead consumer electronics company Haier India as President of the company following the retirement of current President Eric Braganza. Braganza's...

Manish Sharma to be Appointed Chairman of Panasonic India

Manish Sharma is currently associated with Panasonic India as president and CEO Manish Sharma, president, Panasonic India Pvt Ltd will take on the role of...

PTron Launched Bassbuds’s Ad Campaign Featuring Aparshakti Khurana

PTron’s Bassbuds is the country’s largest selling Indian TWS: Counterpoint The ad campaign is launched on Youtube & Social Media The brand seems...

Rumors

Boat Heading Towards its Initial IPO Offering

Boat, in its latest funding round, had raised $6.7 million from Qualcomm's VC arm known as Qualcomm Ventures Home grown consumer electronics startup is planning...

Apple Won’t Launch AirPods Studio with iPhone 12 at Launch Event: Report

The sport version of AirPods Studio is expected to be INR 25,463 and the luxury version will cost around INR 43,703 According to...

LG Display To Supply 20 Million OLED Panels For The Upcoming 6.1-inch iPhone 12

BOE Technologies have also improved its OLED technology part by recruiting some former Samsung engineers, which are also being assessed by Apple Apple...