LG Among Top Five Global 5G Smartphone OEMs: Counterpoint Research
Huawei remained in the top three OEMs in the premium smartphones segment in Q3 2019
Samsung led the 5G segment with 74 per cent of the market share
According...
Digital Marketing is the Future But Traditional has its Own Advantages: Akhil Sethi
This story revolves around the importance of digital marketing in the consumer electronics industry
Akhil has recently joined Panasonic India as head of its digital marketing teams
He...
Syska’s Focusing on Expanding Sales Channel in Tier II and III Cities: Rajesh Uttamchandani
Rajesh Uttamchandani, director, Syska Group, in an exclusive conversation with EFY Group, shed light on how the brand has been able to grow its market share in India year-on-year....
Imported Machines Help Phixman Maintain 24 Hours Turnaround Time: Shaad Rahman
Shaad Rahman (SR), CEO and founder, Phixman, in an exclusive conversation with EFY Group, shed light on how Phixman can pick up, service, repair and deliver gadgets within 24...
Offline Will Continue to be Bigger Than Online: Top CEOs
This story revolves around what CEOs of some of the top consumer electronics company think about the future of offline channel
A channel partner had recently referred to...
Channel Partners are Helping Us Understand Indian Consumers: MSI
Green Chang-Ching-Lin (GCC), regional marketing head, MSI, in an exclusive conversation with EFY Group shed light on the increasing size of gaming electricals and accessories in India. He pointed...
Atomberg is Consulting Sundar R Iyer for Channel Expansion
Sundar was earlier associated with Crompton Greaves as its global business head of modern-retail and e-commerce wings
Atomberg is a four years old India based startup that manufactures...
Online is Seasonal, Offline is Forever: Ashish Electronics
Ashish Kapoor, owner, Ashish Electronics, Gurugram, in an exclusive conversation with EFY Group shed light on the consumer electronics retail business in India. He shared strategies and that has...
True Wireless Hearables Market Reaches 33 Million Units in Q3 2019: Counterpoint
Xiaomi rose to the second spot. It was on the fourth in Q2 2019
United States accounted for 31 per cent of the global market
The true wireless hearables...
My Focus has Always Been on Consumers: Rishi Tandon
Rishi Tandon (RT), COO, Hisense, in an exclusive conversation with EFY Group, shed light on the challenges he has faced in India's ACE (Appliances and consumer electronics) industry. From...

































