- Vivo’s new manufacturing plants will come up in Greater Noida.
- This fresh investment will create over 40,000 jobs in the market over the next 10 years.
- Vivo Z1X to be launched in India on September 6 under Rs 20,000 price tag.
China’s Vivo plans to invest Rs 7,500 crore over the next few years to expand its production capacities in India.
It aims to quadruple its present local production capacity of 25 million phones a year, to more than 100 million devices, part of which could also be exported.
The smartphone maker has already invested over Rs 400 crore into building manufacturing capacities in the country.
“We foresee India being an important strategic market for us, so we are increasing our investment from Rs 4,000 crore to Rs 7,500 crore, which will be done over a few years,” Nipun Marya, director of brand strategy at Vivo India, told ET.
“This (investment) will create over 40,000 jobs in the market over the next 10 years,” he added. Vivo presently has about 7,500 employees dedicated to manufacturing locally.
The company’s new manufacturing plants backed by China’s BBK Electronics will come up in Greater Noida, where it has taken 169 acres last year. These plants will house more sophisticated equipment, including surface mounting technology (SMT) lines to make high end and high-quality phones.
Vivo Z1X India launch
The company has also confirmed that it will unveil Vivo Z1X in India on September 6. The smartphone will come with in-display fingerprint sensor, triple rear cameras paired with LED flash and a waterdrop style notch. The phone is expected to be priced under Rs 20,000.
Vivo’s next Z-series smartphone will be available for purchase online on Flipkart as well as vivo.com.
The company stated that the latest smartphone will be targeting the game-loving consumers in the country.
Apart from that, the company has also released a video teaser of the forthcoming phone on its official Twitter.