Tech That’s Killing CoronaVirus and Helping Reduce Stress

CoronaVirus started breaking havoc in late 2019, and the world since then has not been the same. Several technologies, some existing and some new, have been used to combat...

80 Per cent Smartphone Accessories Market Still Unorganised: Komal Agarwal

Pebble has recently tied up with Vodafone and Idea to focus on offline retail channel in India The company has allocated a marketing budget of six to seven...

Syska’s Focusing on Expanding Sales Channel in Tier II and III Cities: Rajesh Uttamchandani

Rajesh Uttamchandani, director, Syska Group, in an exclusive conversation with EFY Group, shed light on how the brand has been able to grow its market share in India year-on-year....

Potential For Appliances Based on IoT is Huge: Vishal Sehgal

Vishal Sehgal, co-founder of Lava Mobiles, has launched an IoT company called Ottomate, and its first product is an innovative smart fan. He talks to EFY-ACE about his roadmap...

Online Sales Channel is Our Biggest Competition: Samrat International

Samrat International retails LG, Sony, Samsung, Panasonic and various other consumer electronics brands in Gurugram Anil Sikri, business founder, Samrat International, said that digital payments account for 90...

Digital Marketing is the Future But Traditional has its Own Advantages: Akhil Sethi

This story revolves around the importance of digital marketing in the consumer electronics industry Akhil has recently joined Panasonic India as head of its digital marketing teams He...

We Want to Explore the Air-purifiers and Refrigerators Market in India – Truvison Director

Truvison is gearing up to offer a complete range of consumer electronics starting 2020. The company is aiming to reach Rs 400 crore business in the next fiscal year Saurabh...

IoT Embedded Water Heaters are Our Next Big Launch: Orient Electric

The company said that it is gearing for festive season consumer electronics sales in India Orient Electric had launched IoT based air coolers and fans in India earlier...

Online Channels Might Eventually Collaborate With Small Retailers: techARC Founder

"Global brands will have more impact on India's appliances and consumers industry as they have the technology, money, scale, and immense support from their respective governments" In an exclusive conversation...

India’s 29 States Require 29 Different Sales Strategies: Rahul Puri

Rahul Puri has been associated with Apple and LG Electronics as their national sales head (India) in the past He currently heads Sterlite Tech as sales head for...

New Products

AXL-World launches – X-Fit M57 Full Touch Smart Watch

The latest addition to the existing portfolio is the X-Fit M57 full-touch smartwatch. Have you ever wondered? When will there be a smartwatch with...

LG Electronics Expects 30 Percent Growth In Home Appliance Business In 2022

Compressor-based products contribute around 65 per cent of the revenue of the home appliances business of the company Consumer electronics company LG Electronics India said...

OnePlus To Expand Smart TV Lineup In India

Chinese tech giant OnePlus has announced it would expand its smart TV portfolio in India with the launch of two smart TVs, the OnePlus...

People

Satish N.S Appointed As Haier India President After Eric Braganza Retires

Satish N.S. is set to lead consumer electronics company Haier India as President of the company following the retirement of current President Eric Braganza. Braganza's...

Manish Sharma to be Appointed Chairman of Panasonic India

Manish Sharma is currently associated with Panasonic India as president and CEO Manish Sharma, president, Panasonic India Pvt Ltd will take on the role of...

PTron Launched Bassbuds’s Ad Campaign Featuring Aparshakti Khurana

PTron’s Bassbuds is the country’s largest selling Indian TWS: Counterpoint The ad campaign is launched on Youtube & Social Media The brand seems...

Rumors

Boat Heading Towards its Initial IPO Offering

Boat, in its latest funding round, had raised $6.7 million from Qualcomm's VC arm known as Qualcomm Ventures Home grown consumer electronics startup is planning...

Apple Won’t Launch AirPods Studio with iPhone 12 at Launch Event: Report

The sport version of AirPods Studio is expected to be INR 25,463 and the luxury version will cost around INR 43,703 According to...

LG Display To Supply 20 Million OLED Panels For The Upcoming 6.1-inch iPhone 12

BOE Technologies have also improved its OLED technology part by recruiting some former Samsung engineers, which are also being assessed by Apple Apple...