“Trade Partners Who Can Connect With Architects are the Right Connects For Us”

Nisha S Kukrejah (NK), founder & marketing head, Luxaire and Sachin Kukreja (SK), co- founder, Luxaire, in an exclusive conversation with EFY Group shed light on the kind of...

Yuho Mobiles Does Not Want to Sell Smartphones Online

The company has its assembling factory in Gurgaon, India. It is planning to enter the northeastern and southern parts of India before the end of this year   Gurgaon-headquartered smartphone company...

Onida Aims to Fine-Tune its Strategy for Eastern India Region

Onida said that expanding in Tier 2, Tier 3 and Tier 4 markets is a major challenge. It also believes that omni-channel presence is the unspoken necessity in today’s...

India’s 29 States Require 29 Different Sales Strategies: Rahul Puri

Rahul Puri has been associated with Apple and LG Electronics as their national sales head (India) in the past He currently heads Sterlite Tech as sales head for...

IoT Embedded Consumer Electronics is an Untapped Market: Rohit Singh

Rohit Singh, secretary general, CEAMA, shared his thoughts about consumer electronics sales during the upcoming festive season He is of view that the market for IoT embedded consumer...

Kodak Aims to Have 35,000 Billing Points in India

Kodak, as a TV brand, is looking to add more retailers, distributors and dealers to achieve its aim of penetrating 18,000 pin codes in the country Avneet Singh Marwah, Director...

Brand Licensing Consumer Electronics Industry Worth $1 Billion: LicenseWorks

LicenseWorks facilitates partnerships between internationally recognised brands and Indian entrepreneurs This company has brought in consumer electronics brands like Thomson, Blaupunkt and Black & Decker in India Rishabh Singla,...

Every Second Fan Exported From India is an Orient: Atul Jain

Orient Electric has started setting up exclusive experience zones for its products in India The company is betting big on embedding IoT in consumer electronics Atul Jain (AJ), SVP...

CP Plus Follows Separate Channel Approaches For B2B and B2C Business: Yogesh Dutta

Yogesh Dutta, Chief Operating Officer, CP Plus feels that sales channels are of utmost importance for a brand's success He shared that a single channel strategy for a...

Aisen Aims to Capture 10 Per cent TV Market Share in India

The company is planning to launch refrigerators and air-conditioners in the country. It is already retailing Bluetooth speakers, washing machines, TVs, heaters and air coolers in India Vinit Agrawal (VA),...

New Products

AXL-World launches – X-Fit M57 Full Touch Smart Watch

The latest addition to the existing portfolio is the X-Fit M57 full-touch smartwatch. Have you ever wondered? When will there be a smartwatch with...

LG Electronics Expects 30 Percent Growth In Home Appliance Business In 2022

Compressor-based products contribute around 65 per cent of the revenue of the home appliances business of the company Consumer electronics company LG Electronics India said...

OnePlus To Expand Smart TV Lineup In India

Chinese tech giant OnePlus has announced it would expand its smart TV portfolio in India with the launch of two smart TVs, the OnePlus...

People

Satish N.S Appointed As Haier India President After Eric Braganza Retires

Satish N.S. is set to lead consumer electronics company Haier India as President of the company following the retirement of current President Eric Braganza. Braganza's...

Manish Sharma to be Appointed Chairman of Panasonic India

Manish Sharma is currently associated with Panasonic India as president and CEO Manish Sharma, president, Panasonic India Pvt Ltd will take on the role of...

PTron Launched Bassbuds’s Ad Campaign Featuring Aparshakti Khurana

PTron’s Bassbuds is the country’s largest selling Indian TWS: Counterpoint The ad campaign is launched on Youtube & Social Media The brand seems...

Rumors

Boat Heading Towards its Initial IPO Offering

Boat, in its latest funding round, had raised $6.7 million from Qualcomm's VC arm known as Qualcomm Ventures Home grown consumer electronics startup is planning...

Apple Won’t Launch AirPods Studio with iPhone 12 at Launch Event: Report

The sport version of AirPods Studio is expected to be INR 25,463 and the luxury version will cost around INR 43,703 According to...

LG Display To Supply 20 Million OLED Panels For The Upcoming 6.1-inch iPhone 12

BOE Technologies have also improved its OLED technology part by recruiting some former Samsung engineers, which are also being assessed by Apple Apple...