Tech That’s Killing CoronaVirus and Helping Reduce Stress
CoronaVirus started breaking havoc in late 2019, and the world since then has not been the same. Several technologies, some existing and some new, have been used to combat...
“Trade Partners Who Can Connect With Architects are the Right Connects For Us”
Nisha S Kukrejah (NK), founder & marketing head, Luxaire and Sachin Kukreja (SK), co- founder, Luxaire, in an exclusive conversation with EFY Group shed light on the kind of...
Home Automation Segment has been the Game Changer: Kunal Nandu
Vinay Electrical Solutions recently informed that it is close to making Rs 260 crore revenue by March 2020
The brand has recently forayed into the home automation market...
TPV Philips Aims to Capture 6 to 8 per cent Indian TV Market by...
TPV, which recently re-introduced Philips TVs in India, plans to open experience stores in eight big cities. It will also be launching Dolby Atmos soundbar and smart Bluetooth speakers...
India’s 29 States Require 29 Different Sales Strategies: Rahul Puri
Rahul Puri has been associated with Apple and LG Electronics as their national sales head (India) in the past
He currently heads Sterlite Tech as sales head for...
CP Plus Follows Separate Channel Approaches For B2B and B2C Business: Yogesh Dutta
Yogesh Dutta, Chief Operating Officer, CP Plus feels that sales channels are of utmost importance for a brand's success
He shared that a single channel strategy for a...
80 Per cent Smartphone Accessories Market Still Unorganised: Komal Agarwal
Pebble has recently tied up with Vodafone and Idea to focus on offline retail channel in India
The company has allocated a marketing budget of six to seven...
Intex Plans to Strengthen Foothold in Consumer Durables and Home Appliances Segment in 2019
The bottom of the Pyramid aka the masses have always been a key market for Intex. The brand also sees huge potential in the rural markets in the country
Ms...
“Middle Income Society Has Started Investing in Designer Ceiling Fans”
Prateek Sah, director, The Fan Studio, in an exclusive conversation with EFY Group, shed light on the evolving market for designer ceiling fans in India. He explained how designer...
Onida Aims to Fine-Tune its Strategy for Eastern India Region
Onida said that expanding in Tier 2, Tier 3 and Tier 4 markets is a major challenge. It also believes that omni-channel presence is the unspoken necessity in today’s...
New Products
AXL-World launches – X-Fit M57 Full Touch Smart Watch
The latest addition to the existing portfolio is the X-Fit M57 full-touch smartwatch. Have you ever wondered? When will there be a smartwatch with...
LG Electronics Expects 30 Percent Growth In Home Appliance Business In 2022
Compressor-based products contribute around 65 per cent of the revenue of the home appliances business of the company
Consumer electronics company LG Electronics India said...
OnePlus To Expand Smart TV Lineup In India
Chinese tech giant OnePlus has announced it would expand its smart TV portfolio in India with the launch of two smart TVs, the OnePlus...
People
Satish N.S Appointed As Haier India President After Eric Braganza Retires
Satish N.S. is set to lead consumer electronics company Haier India as President of the company following the retirement of current President Eric Braganza.
Braganza's...
Manish Sharma to be Appointed Chairman of Panasonic India
Manish Sharma is currently associated with Panasonic India as president and CEO
Manish Sharma, president, Panasonic India Pvt Ltd will take on the role of...
PTron Launched Bassbuds’s Ad Campaign Featuring Aparshakti Khurana
PTron’s Bassbuds is the country’s largest selling Indian TWS: Counterpoint
The ad campaign is launched on Youtube & Social Media
The brand seems...
Rumors
Boat Heading Towards its Initial IPO Offering
Boat, in its latest funding round, had raised $6.7 million from Qualcomm's VC arm known as Qualcomm Ventures
Home grown consumer electronics startup is planning...
Apple Won’t Launch AirPods Studio with iPhone 12 at Launch Event: Report
The sport version of AirPods Studio is expected to be INR 25,463 and the luxury version will cost around INR 43,703
According to...
LG Display To Supply 20 Million OLED Panels For The Upcoming 6.1-inch iPhone 12
BOE Technologies have also improved its OLED technology part by recruiting some former Samsung engineers, which are also being assessed by Apple
Apple...
