First Time AC Buyers Are Not Our Target Audience: Mitsubishi Electric

The company said that it will take all possible steps to fulfill Prime Minister Modi’s Make in India vision Mitsubishi Electric said that it is very critical about...

Voltas, Godrej and Daikin Bid For EESL’s AC Tenders: EESL MD

EESL said that enhanced energy efficiency is one of Prime Minister’s eight national missions EESL is now retailing ACs in Delhi, Mumbai, Bengaluru, Kolkata, Hyderabad, Chennai and Jaipur EESL...

Every Second Fan Exported From India is an Orient: Atul Jain

Orient Electric has started setting up exclusive experience zones for its products in India The company is betting big on embedding IoT in consumer electronics Atul Jain (AJ), SVP...

EFY Exclusive: Cashify Plans to Sell Refurbished Tablets and Gaming Consoles in India

The company will soon launch an e-commerce platform for refurbished gadgets and smartphones in India. Cashify said that it has served more than 13 lakh customers, and has en-cashed...

Samsung was the First to Introduce a Triangle Design Inverter AC: Saurav Katyal

Saurav Katyal (SK), Director, Consumer Electronics Business, Samsung India, in an exclusive conversation with Electronics For You shed light on Samsung’s AC business in India. He feels that demand...

Honeywell Building Technologies Will Operate Through Two Distinct Channels: Amit Kaushal

The company has recently entered the pro audio consumer electronics segment in India. Electronics For You in an exclusive interaction with Amit Kaushal (AK), GM, Honeywell Building Technologies, India...

Atomberg’s Sibabrata Das Explains Do’s and Do not’s For a Consumer Electronics Startup

The company has recently received an undisclosed amount of funding from Hero Group's Suman Kant Munjal. Atomberg is marching towards a Rs 70 Cr + revenue this year A lot...

We Want to Explore the Air-purifiers and Refrigerators Market in India – Truvison Director

Truvison is gearing up to offer a complete range of consumer electronics starting 2020. The company is aiming to reach Rs 400 crore business in the next fiscal year Saurabh...

Potential For Appliances Based on IoT is Huge: Vishal Sehgal

Vishal Sehgal, co-founder of Lava Mobiles, has launched an IoT company called Ottomate, and its first product is an innovative smart fan. He talks to EFY-ACE about his roadmap...

Aisen Aims to Capture 10 Per cent TV Market Share in India

The company is planning to launch refrigerators and air-conditioners in the country. It is already retailing Bluetooth speakers, washing machines, TVs, heaters and air coolers in India Vinit Agrawal (VA),...

New Products

LG to Launch Tone Free HBS-FN7 True Wireless Earbuds in India Soon

The earbuds will be available at US$ 194 (INR 14,215 approx.) The product features Active Noise Cancellation and UVnano charging case HBS-FN7 will...

Anker Launched Eufy HomeVac H11 Pure Vacuum Cleaner in India

The product will be retailed at INR 3,999 The device will be available for purchase via Flipkart The Vacuum Cleaner is equipped with...

Boat’s Watch Storm to go on First Sale from Tomorrow

The product will be available at a discounted price of INR 1,999 The smartwatch will be retailed via Flipkart only The device features...

People

PTron Launched Bassbuds’s Ad Campaign Featuring Aparshakti Khurana

PTron’s Bassbuds is the country’s largest selling Indian TWS: Counterpoint The ad campaign is launched on Youtube & Social Media The brand seems...

Pallav Chaudhary Joins Havells as Large Format Retail Unit Head

Pallav Chaudhary has an experience of more than 10 years He has worked with the likes of Samsung, LG and Videocon Large format...

Realme Introduces Shraddha Kapoor as the Brand Ambassdor

Realme will feature Shraddha Kapoor for Dare to Leap The Actress will endorse watches, bands and smartphones 'It will help us in positioning...

Rumors

Apple Won’t Launch AirPods Studio with iPhone 12 at Launch Event: Report

The sport version of AirPods Studio is expected to be INR 25,463 and the luxury version will cost around INR 43,703 According to...

LG Display To Supply 20 Million OLED Panels For The Upcoming 6.1-inch iPhone 12

BOE Technologies have also improved its OLED technology part by recruiting some former Samsung engineers, which are also being assessed by Apple Apple...

Samsung Might Launch Samsung Galaxy Buds X Soon

The South Korean company has not revealed the pricing details Samsung might launch the earbuds on the Galaxy Unpacked event As per the...