The report also forecast that the demand for air conditioners in the major household appliances segment will witness high growth rate by 2024
The professional consumer electronics market segment is projected to exhibit a higher growth rate by 2024 time frame as compared to the personal segment. A recent report by Global Market Insights says that the growth of the media and entertainment industry, mainly in Latin America and the Asia Pacific region, is aiding in the growth of the industry as there is a higher demand for professional audio and visual equipment from consumers and media and entertainment players. It also said that increasing number of government agencies are focusing on the development of audio electronic systems such as noise cancelling headsets.
Global Market Insights Report read, “Asia Pacific region is anticipated to witness high growth in the consumer electronics market due to large number of household appliances and smartphone users. The growth is mainly driven by the presence of high population and growing disposable income in economies such as China, India Japan and South Korea. Owing to the expansion of mobile device industries in densely populated countries, the region is expected to dominate the overall market.”
It continued, “In addition, the growing demand for headsets from offshoring centers in India and Philippines is forecast to augment the demand. Favorable government initiatives pertaining to the promotion of smart city and smart home technologies is placing a high demand for such products.”
Consumer electronics industry tops queue in automation and digitisation trends
Automation and digitisation trends, as per the report, have been a game changer for practically every business sector, consumer electronics industry bagging the top position in the transformation queue. In fact, it wouldn’t be wrong to mention that with these hi-tech features, the product spectrum of consumer electronics market has revolutionized. The industry, over the recent years, has seen a slew of new product launches that runs a gamut from hard-drive equipped TVs to networked home appliances including next-generation refrigerators and washing machines, credits – the increasing technology appetite along with the ‘smart’ trends that have indeed led to a paradigm shift in the consumer behavioral pattern, impacting the consumer electronics market dynamics.
The audio and video equipment in the consumer electronics market are attributed to the development of new technologies such as 4K, 8K, and higher resolution systems. With an increasing number of video content and broadcasting companies such as Netflix and Amazon Prime developing 4K content, the movement towards ultra-high definition systems is anticipated to be very high. Additionally, the prices of these systems are declining at a very rapid rate. 4K TV prices experienced a decline from approximately USD 8,000 to USD 1,250 from 2012 to 2015 and will continue to do so in the following years positively impacting the consumer electronics market demand across the globe.
Possible growth in air-conditioners and kitchen appliances segment
The demand for air conditioners in the major household appliances segment, as per the report, is anticipated to rise over the forecast timeline. Increasing income levels and rising temperatures of the middle-class population in countries such as China and India further contribute to the segment growth. Rising penetration of air conditioners can also be credited to the declining price of such appliances.
In the U.S., energy consumption by air conditioners almost doubled owing to the changing climatic conditions as well as increasing size of homes. The kitchen appliances, such as ovens, and cookers, are expected to witness a high demand owing to the rising adoption of technologically-advanced products coupled with changing lifestyles in urban areas contributing towards the overall consumer electronics market size.
