Panasonic eyes Rs 12 billion revenue from India in 2018


As Japan giant Panasonic turns 100 next year, the company aims for Rs 12 billion in revenue from India, with a renewed focus on connected devices and moving from a product-based approach to a solution-based approach.

Panasonic, consumer electronics, India

Panasonic India currently contributes two per cent to the parent company’s global revenues, and it aims to make it five per cent in the next three years.

Manish Sharma, President and CEO of Panasonic India and South Asia, and Vice President, Appliances Company, Panasonic Corporation said that the present FY year will witness a fundamental shift in the way Panasonic conduct their business. He further notified that Panasonic expects to wrap up this year somewhere with Rs 10 billion and next year, we are looking at Rs 12 billion in revenue from India.

Aiming to give users a connected experience, Panasonic India last month launched two new smartphones that are equipped with “Arbo” — an indigenously developed artificial intelligence (AI)-based virtual assistant.

Another successful product for the Indian market is Panasonic Toughpad — a series of rugged tablet computers certified to meet the IP65 and MIL-STD-810G specifications for drops (up to four feet), shock, vibration, altitude, humidity, extreme temperatures and are used in fields like construction, defence, public safety, emergency services, government, healthcare and law enforcement, etc.

The company recently supplied 3,500 Toughpads to the Uttar Pradesh police. The devices are installed in survellience vehicles to keep the security personnel updated and connected with the control room.

While the company’s connected solutions’ division is set to grow 20 per cent over last year, growth in the consumer division would be nearly 22 per cent this year, Sharma noted.

By Baishakhi Dutta