Fujifilm India Unveils Mirror-less Large Format Sensor Camera

  • The company is calling it the world’s first large format camera with 102 million pixels resolution
  • Fujifilm will be retailing this camera for a price of Rs 7,86,999
Fujifilm GFX 100

Fujilim has announced the launch of GFX100 mirror less digital camera in India. Priced at Rs 7,86,999, GFX100 is a flagship model of the GFX Series of mirror-less digital cameras.

Haruto Iwata, Managing Director, Fujifilm India Pvt Ltd. said, “This is indeed a gratifying moment for us and we are excited to announce the launch of the world’s highest 102 million pixels mirror-less camera – GFX100 in India. At Fujifilm India, our endeavor has always been to bind innovation together with service that enhances customer delight. With the launch of GFX100, we have achieved a great milestone in our digital camera business. I am optimistic that the launch will further enhance our presence in India and we will continue introducing cameras that deliver an unparalleled standard of optical brilliance that is sure to delight a photographer’s fantasy.”

It is to be noted here that Fujilm had recently teamed up with Daboo Ratnani and Alia Bhatt to promote its range of cameras in the country. Fujifilm, on the sidelines of this launch, also announced Premista series of cinema zoom lenses.

Features of the GFX100

With the features of the GFX series image sensor which has the a diagonal length of about 55 mm (43.8 mm x 32.9 mm) and is approx. 1.7 times bigger than a 35 mm full-frame format, GFX100 has double number of pixels compared to the current model. Combining with the unique color reproduction technology, it achieves the world-leading image quality.

The GFX100 carries the large format sensor, a newly developed large image sensor with 102 million pixels resolution. It produces the world-leading photographic image quality when combined with the latest fourth-generation “X-Processor 4” high-speed image processing engine, ultra-sharp FUJINON GF lenses and color reproduction technology nurtured through the photographic film business over many years.

The image sensor offers a back-illuminated structure with excellent light-receiving performance. Taking advantage of its wide dynamic range to achieve rich tonal reproduction and low noise, while also achieving high-speed readout of image data despite the massive pixel count.

It boasts highly accurate AF with exceptional ability to track a moving subject at a speed up to twice that of current models. This equates to the level of mobility that sets a new standard for digital cameras using an image sensor larger than the 35mm full-frame format.

The combination of the new image sensor with high-speed readout and the high-performance “X-Processor 4” image-processing engine has given the camera a capability of capturing smooth motions at 30fps in 4K video.