Xiaomi Announces Diwali Offers For Online Market in India

  • The company will be retailing Poco F1 smartphone at a discount of Rs 12,000
  • Mi will announce festive offers for offline channel separately

Xiaomi’s Manu Kumar Jain took to Twitter to announce Mi’s offers for the upcoming festive season in India. The company apart from retailing Poco F1 smartphone at an discount of Rs 12,000, will also be retailing its flagship K20 Pro at a discount of Rs 4,000 in India.

One of Manu Kumar Jain’s recent tweets read, “Diwali With Mi: Offline superstar brings two sensational news. Play Diwali gold rush on Mi website and win coupons worth Rs two crore (use it during sale). Get our dhamakedaar deals in offline soon.”

The company has announced offers for the online channel. Manu Kumar Jain, Global VP, Xiaomi, also tweeted that Diwali offers for the offline channel will be announced separately. Xiaomi is also gearing up to launch Redmi 8A smartphone in India. The company will also introduce more offers around Diwali in the upcoming times.

Smartphones major part of Diwali offers

The company, as part of its Diwali offers is retailing Poco F1 at a discount of Rs 12,000, Redmi K20 Pro and Redmi K20 at discounts of Rs Rs 4,000 and Rs 3,000 respectively. Similarly, the company has also announced discounts of up to Rs 4,000 on Note 7 Pro, Note 7S, Y3, and Redmi 7 smartphone models.

Interestingly, the likes of Samsung and Sony have also announced festive offer deals in India. Last year, sales of consumer electronics had created a record on the online channel. As a matter of fact, smartphones along with other consumer electronics were among the largest selling categories via the offline channel.

Xiaomi’s business in India

Xiaomi, as per a report by IDC, is a among the top smartphones brands in the country. IDC’s report read, “Xiaomi saw its shipment volume grow by 4.8 per cent YoY in 2Q19 with Redmi 6A and Redmi Note 7 Pro as the highest shipped models in the overall market.

It continued, “Xiaomi also maintained its dominance in the online channel with a market share of 46.5 per cent, along with growing footprint in the offline channel which accounted for 39.5 per cent of Xiaomi shipments in 2Q19.”