LG Expands Display ‘Signage’, Terms it Ideal for Promotional Purposes
The LG Landmark Signage, as claimed by the company, can be leveraged by brands to reach their consumers for promotional purposes
LG Electronics India has introduced another display signage for...
Branding Gone Wrong: Samsung Account Tweets Using an iPhone
This is not the first time that a brand's marketing and branding strategy has backfired owing to mistakes made by their brand ambassadors and other connected people Samsung's official Nigeria...
Haier Experience Center Opened in Delhi, Aims to be One Stop Shop
The company has conceptualized the Delhi located Haier Experience store around four important physical spaces – smart living room, smart kitchen, smart bathroom and smart bedroom
Haier, a brand known...
Christie Crimson Laser Projectors used in the Statue of Unity Light Show
Christie Crimson owns 90 per cent market share for permanent projection mapping installs in India, and 80 per cent market in terms of the deployment of projectors above 10,000...
LG Electronics Unveils New Premium Brand LG Objet
The products under the new brand LG Objet will not only function as electronics products but also for the purpose of home decor
South Korean electronics major, LG Electronics Inc.,...
WK Life Opens its Flagship Store at DLF Mall of India, Noida
WK Life’s flagship store offers a complete range of uniquely designed lifestyle electronic gadgets and accessories with multiple attributes Electronics and accessories retailer WK Life is entering the Indian market...
Xiaomi Opens Largest Mi Home Store in Bengaluru, to Showcase Global Products
Xiaomi claims that not only consumers will be able to see their global products line-up but the Mi experience zone will also allow an opportunity to experience them right...
Lenovo Teases Z5 Pro with a Front Camera Slider Design
Lenovo had earlier teased Z5 Pro's predecessor Z5 with a bezel-less design but the launch confirmed it to have side bezels and a notched display
Lenovo will be launching the...
Onida Brings Back ‘Devil and Owners Pride’ Campaign, Eyes to Boost Brand Image &...
The ad campaign of Mirc Electronics owned, Onida, successfully kick-started in the 90s but failed to sustain the competition from Samsung, LG and Sony Electronics brand Onida, owned by Mirc...
Philips Declares Virat Kohli as Their Brand Ambassador for Male Grooming
The brand expects that Virat Kohli's image as a key influencer of style statement among Indian youth will help it to enhance its name among millenials
Philips India has announced...