BBK’s Smartphone Brand Takes Unique Route For World Cup Advertising

The brand has launched a cricket world cup special song Oppo had recently become a sponsor of Wimbledon as well BBK owned Oppo has released a song themed around...

Casio has a New Brand Ambassador in India

Apart from smart watches and digital watches, the company also retails calculators, label printers, clocks and EMI (Electronic Musical Instruments) in the country Casio India, has announced Bollywood actor Tiger...

Xiaomi Places K20’s Advertisement Right Next to OnePlus 7’s

Xiaomi has been promoting its upcoming K20 smartphone as a flagship killer phone. It's latest advertisement billboard read, "Starkly superior to the latest One" China-based Xiaomi seems to be leaving...

Samsung’s New Unique Promotion Strategy Includes Linkedin Posts

The Korea based brand seems to have picked a rabbit out of a hat in form of its latest marketing strategy for its latest S10 smartphone series Samsung may be...

Fujifilm India Ropes in Dabboo Ratnani as Brand Ambassador

Daboo Ratnani will be promoting Fujifilm's medium format GFX range of mirrorless cameras Fujifilm India Private Limited has announced its partnership with celebrity and ace fashion photographer Dabboo Ratnani as...

After Wimbledon, Oppo Signs Partnership Agreement With French Tennis Federation

The BBK owned smartphone brand is now a premium partner of Roland Garros and Rolex Paris Masters tennis championships Oppo has done it again by signing a premium partnership agreement...

Tecno Releases its First Brand Campaign of 2019

The 360-degree brand campaign is going live from 2nd May’19 and will run across popular offline and online mediums Transsion Holdings owned Tecno, on reaching two years anniversary mark in...

Ottomate Launches its First TVC Campaign For Smart Fans

"Smart fan is just our first offering. Once we see the adoption of Bluetooth mesh technology grow, we are planning to introduce an entire ecosystem of products" Ottomate International, India’s...

Twitter Wars Between Madhav Sheth and Manu Kumar Jain?

The duo have been tweeting over smartphone specifications ever since Realme announced the upcoming launch of Realme 3 Pro smartphone in India BBK owned Realme has announced that it will...

JBL Ties-up With Delhi Capital’s IPL Team

TCL, another consumer electronics company, had announced sponsorship for the team at the start of the current IPL season Samsung owned Harman has said that it has tied-up with Delhi...

New Products

AXL-World launches – X-Fit M57 Full Touch Smart Watch

The latest addition to the existing portfolio is the X-Fit M57 full-touch smartwatch. Have you ever wondered? When will there be a smartwatch with...

LG Electronics Expects 30 Percent Growth In Home Appliance Business In 2022

Compressor-based products contribute around 65 per cent of the revenue of the home appliances business of the company Consumer electronics company LG Electronics India said...

OnePlus To Expand Smart TV Lineup In India

Chinese tech giant OnePlus has announced it would expand its smart TV portfolio in India with the launch of two smart TVs, the OnePlus...

People

Satish N.S Appointed As Haier India President After Eric Braganza Retires

Satish N.S. is set to lead consumer electronics company Haier India as President of the company following the retirement of current President Eric Braganza. Braganza's...

Manish Sharma to be Appointed Chairman of Panasonic India

Manish Sharma is currently associated with Panasonic India as president and CEO Manish Sharma, president, Panasonic India Pvt Ltd will take on the role of...

PTron Launched Bassbuds’s Ad Campaign Featuring Aparshakti Khurana

PTron’s Bassbuds is the country’s largest selling Indian TWS: Counterpoint The ad campaign is launched on Youtube & Social Media The brand seems...

Rumors

Boat Heading Towards its Initial IPO Offering

Boat, in its latest funding round, had raised $6.7 million from Qualcomm's VC arm known as Qualcomm Ventures Home grown consumer electronics startup is planning...

Apple Won’t Launch AirPods Studio with iPhone 12 at Launch Event: Report

The sport version of AirPods Studio is expected to be INR 25,463 and the luxury version will cost around INR 43,703 According to...

LG Display To Supply 20 Million OLED Panels For The Upcoming 6.1-inch iPhone 12

BOE Technologies have also improved its OLED technology part by recruiting some former Samsung engineers, which are also being assessed by Apple Apple...